Privacy Policy

Biomedical Diagnostics is active in the distribution, sales and marketing of clinical diagnostics products and laboratory intruments, in the Benelux.

This Privacy Policy document is intented to inform you about the processing of personal data collected and recorded by BMD and how we use it.

BMD may modify this Privacy Policy. The most up-to-date version will always be published on our website.

Who is responsible for processing your personal data?

Biomedical Diagnostics is the controller for the processing of your personal data (collectively referred as “Biomedical Diagnostics”, “BMD”, “we”, “us” or “our” in the privacy policy).

BMD office is at Ahlers House, Noorderlaan 139 3th floor, 2030 Antwerpen, registered under number 0479.414.976.

If you have any requests concerning your personal information or any queries with regards to these practices, please contact us by sending an email to fsteens@bmd.be.

What data do we process?

Personal Data, or Personal Information, means any information about an individual from which that person can be identified.  The Personal Data we collect includes your name, postal address, e-mail address, phone and fax number, company name, company structure, job title and business affiliations.

We collect Personal Data that you voluntarily provide to us, for example when (i) registering with us in order to place an order for products or services; (ii) communicating with us via e-mail or other channels, (iii) when signing up for or asking us to send you newsletters or other (marketing) materials and (iv) when signing up for an event.

We will, however, process certain non-directly identifying data when you visit our website, following a standard procedure using logfiles. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks.

This webside is not intended for children and we do not knowingly collect data relating to children.

Why do we process your data?

  • For the execution of an agreement and to keep you informed of our services and activities:

We use Personal Data in order to sell our products and services and provide after-sales services.

In addition, we use the Personal Data we collect for communication purposes, including: (i) to send you newsletters  and other information about BMD, our products and our services; (ii) to send you invitations to events or training sessions; and (iii) to maintain our list of contacts.

We process this information based on your consent or based on the legitimate interest of BMD to keep its clientele informed of its activities and services. You are free to choose to provide us with your personal data for this purpose, and you may withdraw your consent at any time.

  • For the technical and functional management of the website:

We process personal data for the technical and functional management of our website and to make the website easy to use. By using your data, we can check how our website is used and we can improve its content and layout. This data also allows us to adequately secure our website.

We process these data based on the legitimate interest of BMD in providing a well-functioning and secure website.

Cookies statement

A cookie is a file containing small amounts of information which a website can send to your browser, which may then store it on your computer or mobile device when you visit a website. These cookies  and webbeacons are used to store information including visitors’ preferences. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.

Cookies are used on our website to:

– assure the functionality of the website and to protect the website (technical or functional cookies);
– analyze the use of the website and, on that basis, improve the website (analytical cookies);
– making the Internet offer more interesting for you by showing advertising that matches your interests (advertising cookies);
– enabling the extra functionalities on our website (other cookies).

You can prevent the use of cookies by adjusting your browser setting. Please be aware that some cookies are necessary for the website to function. Find more information about the use of cookies on http://www.allaboutcookies.org/.

Third Party

BMD website may contain hyperlinks to websites owned and operated by third parties.

Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that appear on BMD website, which are sent directly to users’ browser. They automatically receive your IP address when this occurs. Note that BMD has no access to or control over these cookies that are used by third-party.

BMD’s Privacy Policy does not apply to other websites. We are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information.

Protection of your personal data and data retention

BMD takes reasonable security measures to protect your personal data from destruction, loss, modification or any other unauthorised processing.

BMD does not store your personal data for longer than necessary for the purposes for which it is stored.

How can you exercise your rights?

You have the right to request free access to the personal data processed by BMD, to request the correction or removal of your data or to request a restriction of the processing. You may also request the portability of your data and you may object to the processing of your personal data, without substantiation in the case of direct marketing, or substantiated in other cases.

When the processing of your personal data is based on your consent, you may revoke this at any time. Revocation of your consent does not affect the lawfulness of the processing based on consent before withdrawal.

Consent

By using our website, you hereby consent to our Privacy Policy and agree to its Terms and Conditions.